Shenzhen’s Largest Wanxianghui Mall to Open; Tianjin Eco-City Future Plaza Unveiled; ‘Urban and Rural Goods’ Promotion Event to Kick Off at Longyue City Station…

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Shanghefang・Hong Kong-Macau Bay’s One-Year Anniversary Grand Opening:On October 25th at 16:00, Shanghefang・Hong Kong-Macau Bay, a key project developed by the Longhua District Committee and District Government, officially kicked off its 17-day anniversary celebration with a “cross-dimensional + immersive” grand opening ceremony. This celebration was jointly created by the district’s original IP “Bojì” and the trendy IP “Guaitang World.” Featuring eye-catching highlights such as naked-eye 3D interactive experiences, performances by top-tier bands, a city-wide giant cake sharing event, and the trial operation of several first-store openings, the event attracted nearly a thousand on-site spectators. The entire event was centered around the theme “One Passion,” vividly embodying the project’s continuous growth and forward-looking goals as a “new benchmark for cultural tourism in the Bay Area.” Over the next 17 days, this “fun and quirky carnival” will continue to energize the area and inject new momentum into Longhua’s commercial sector.“Urban and Rural Good Goods” Promotion Event Launch at Longyue City:Starting in early November, the “Urban and Rural Good Goods” promotion event will debut at Longyue City. This event is set to offer consumers an early taste of a feast featuring high-quality urban and rural products.

The event is carefully planned by Beijing’s leading traditional commercial group, Urban-Rural Group, under the theme “Urban-Rural Interaction, Quality Goods Integration.” It will unfold through a series of promotional events, aiming to create a shopping experience that is both visible in quality and affordable for consumers, through three core methods: offline exhibitions, immersive experiences, and group buying discounts. As December approaches, Longyue City is set to celebrate a meaningful first anniversary, and during this time, the “Urban and Rural Good Goods” event will return in a bigger scale, adding energy and momentum to the anniversary festivities.Tianjin Ecological City Future Plaza Grand Unveiling:On October 25th, the “Future Plaza” located in the core area of Tianjin Ecological City officially opened its doors after a major renovation. With a total area of approximately 100,000 square meters, the plaza is managed by the commercial platform of Yuanyang Group and is the fourth “Future Series” shopping center opened by the group in Tianjin. The new mall features a 10,000-square-meter outdoor lawn, a 6,000-square-meter premium supermarket, a 4,000-square-meter giant cinema, and a 1,500-square-meter indoor children’s playground. It has introduced over 30 new regional brands in fashion and creative dining.

The experiential retail area has increased from 5% to over 30%, and the project plans to extend the average consumer stay to 4.5 hours, covering a 10-kilometer radius around the New Ecological City.Shenzhen’s Largest MixC to Open on November 27th:On October 28th, China Resources MixC announced that its largest project in Shenzhen, the Huai De MixC, will officially open on November 27th. The project, located above Huai De Station on Metro Line 12 in Baoan District, spans an area of 180,000 square meters, with over 3,500 parking spaces. Designed by the international architecture firm Benoy, the layout features multiple floors and a dual-gallery structure. The A-Hall will focus on trendy gatherings, while the B-Hall will be dedicated to family activities, complemented by a 5,000-square-meter rooftop garden that creates a city leisure scene. Brands like Hema Fresh, Huanying Cinemas, UNIQLO, MUJI, NITORI, and Decathlon are among the 400+ stores joining the center, with more than 50% of the restaurants being first stores.Haikou Haidian Island “Waves” Commercial Complex Topping Out:On October 27th, the Haikou Haidian Island “Waves” Commercial Complex successfully topped out. Developed by Hainan Jinxing Industrial Investment, with CIFI Group overseeing the construction and operations, this complex focuses on young consumers’ trends. The project adopts an integrated “architecture + landscape + commerce” approach to redefine the commercial space value.

The lower levels feature themed spaces such as “Urban Wild Fun,” “Exquisite Life,” and “Healing Fireworks,” while the rooftop offers a “Starlight Waves” landscape restaurant and bar, forming a complete, immersive consumer experience.Jinke Corporation’s Fifth “Jinke Aegean Sea” Opens in Qianxi, Guizhou:On October 29th, Jinke Corporation announced a strategic partnership with Zhongjing Hengrui Group for the full-cycle development and efficient operation of the “Jinke Aegean Sea” commercial complex in Qianxi, Guizhou. The project, with a total area of approximately 100,000 square meters, is expected to open in 2027.Hangzhou K11 Shopping Art Center to Open in 2027:On October 28th, Hangzhou K11 announced steady progress on its development, with the project’s physical building expected to be completed by the end of 2025. Located in the heart of Hangzhou’s Wangjiang New City, the K11 project will span 116,000 square meters of land, with a total construction area of 740,000 square meters. The center will include the K11 shopping art center, K11 ATELIER offices, a luxury hotel, service apartments, and residential areas. The shopping center will merge cultural art with lifestyle, targeting high-net-worth families, trendsetters, and business people.Shanghai’s First Immersive Theater Complex Expected to Open in Early 2026:In an announcement on October 30th, the Meilongli project in Shanghai is set to feature the city’s first large-scale immersive theater entertainment-themed commercial complex, Nova Ark. The complex, with over 60,000 square meters of total building area, will feature more than 300 brands and aims to set a new commercial standard for immersive theater-based experiences.